Persei at Pike and Rose | Bethesda, Maryland | Project by BCT Design Group
Persei at Pike and Rose | Bethesda, Maryland | Project by BCT Design Group

Persei at Pike and Rose

Location
Bethesda, Maryland
Details
12,000 sf amenity
Client
FRIT (Federal Realty Investment Trust)

Persei at Pike and Rose

At PerSei, BCT Design Group reimagined an existing multifamily community through a targeted repositioning effort designed to meet the expectations of today’s residents while working within the realities of an active building. More than a refresh, the project explores how selective, strategic interventions can transform underutilized amenities into vibrant, purposeful spaces that enhance daily life and strengthen community identity.

Persei at Pike and Rose | Bethesda, Maryland | Project by BCT Design Group
Areas of Impact

Focused on two key impact areas—the Lobby and first-floor Club Room—BCT introduced new furnishings, materials, and spatial layouts that create a more welcoming and connected environment. Additional updates to the Fitness Center, courtyard, and adjacent amenity spaces extend this cohesive design vision throughout the property.

Persei at Pike and Rose | Bethesda, Maryland | Project by BCT Design Group
Areas of Impact

Focused on two key impact areas—the Lobby and first-floor Club Room—BCT introduced new furnishings, materials, and spatial layouts that create a more welcoming and connected environment. Additional updates to the Fitness Center, courtyard, and adjacent amenity spaces extend this cohesive design vision throughout the property.

Design can transform existing environments—proving that innovation often starts with what’s already there.

Leveraging the existing architectural framework, the team applied additive design solutions that elevate the resident experience while minimizing disruption and preserving value. The result is a renewed sense of energy, comfort, and community—proof that thoughtful design can achieve meaningful change without starting from scratch.